Bauer Business Minds: Nghi闂備焦瀵ч c閻庣懓瀚€氬摜绮 cho th閻庡厜鍋 gi閻庣懓瀚€氼參鏌 th閻庣懓瀚€氼喖銆?
t鐎 le keo nha cai euro Business Minds: Nghi闂備焦瀵ч c閻庣懓瀚€氬摜绮 cho th閻庡厜鍋 gi閻庣懓瀚€氼參鏌 th閻庣懓瀚€氼喖銆 - C. T. t鐎 le keo nha cai euro College of Business, 闂佺厧澧庨崢褔宕″鍫涒偓鈧 h閻庣懓瀚€氼剛娑 Houston

Trong cu閻庣懓瀚€氼參宕 s闁荤姴顑冮崗姒 b闁荤姴顑戠粻 ch閻庡厜鍋撳┑鍌氼槹閹 nh閻庡厜鍋撳┑鍌氼槹椤 c閻庣懓瀚€氬嘲锕 anh 閻庡厜鍋撳┑鍌氼槹椤?Tribes, Seth Godin, khuy闂備焦瀵ч t閻庡厜鍋撳┑鍌氼槹椤 c閻庡厜鍋 c闁荤姴顑冮崗 keo nha cai euro nghi閻庣懓瀚€氼剙顬 n闂備焦瀵ч s閻 d閻庣懓瀚€氬嘲鈻嶉悗 v闂 ph闁荤姴顑戠粻 tri閻庣懓瀚€氼剟宕 c闁荤姴顑冮崗 c婵炴垶鏌ㄥ鐪 c閻 ti閻庡厜鍋撳瀣閺 th閻 t閻庡厜鍋撳┑鍌氼槹閹 闂佺厧澧庣粋鎺斺偓鐟板鐎氼亪鎳 ki閻庣懓瀚€氼剙顬 cho s閻 tham gia t閻庣懓瀚€氼參宕 闂佺儵妲呴弳 v閻庣懓瀚€氼參鏌 kh闁荤姴顑冮崗姒 h闂佺厧顕穱鐥?

B閻庡厜鍋撳┑鍌氼槹閻 tin h婵炴垶鏌ㄥ nay gi閻庣懓瀚€氼參鏌 thi閻庣懓瀚€氼剙顬 hai c婵炴垶鏌ㄥ鐪 c閻 m閻庣懓瀚€氼參鏌 l閻庡厜鍋? d閻庣懓瀚€氼喖霉 tr闂備焦瀵ч nghi闂備焦瀵ч c閻庣懓瀚€氬摜绮 闂佸吋鍎煎Λ鍕兜 gi闂佺粯鎼╁Σ c闁荤姴顑冮崗 keo nha cai euro nghi閻庣懓瀚€氼剙顬 tham gia t閻庣懓瀚€氼參宕 h闂佸摜鍣ュΣ v闂 t閻庡厜鍋撳┑鍌氼槹閹 ra gi闁 tr閻 n闂佽偐鍎ゆ慨顪 cao cho kh闁荤姴顑冮崗姒 h闂佺厧顕穱鐥? C闂佽偐鍎ゆ慨 chuy閻庣懓瀚€氼剙顬 闂佸吋鍎煎Λ鍕础濠婂牃鈧 ti闂備焦瀵ч 闂佺厧澧庣粋鎺斺偓鐟板鐎氼亪鎳 tra vi閻庣懓瀚€氼剙螣 s閻 d閻庣懓瀚€氬嘲鈻嶉悗 m閻庣懓瀚€氼參鎮 g閻庣懓瀚€氱兘寮 婵 tr閻庣懓瀚€氼喖銆 quan tinh t閻庡厜鍋 - h闂佸鏉跨仼缁绢厾濮撮埢鐣岀矓 闁荤姴顑戠粻鐥 m閻庡厜鍋撳瀣椤 c閻庣懓瀚€氬嘲锕 m婵 h闂佹椿鍘介幑鏄 qu閻庡厜鍋撳┑鍌氼槹閻撳埀 c闁荤姴顑戠粻 - c闁 th閻 闂佺厧澧庨弲顐﹀箺濞嗗繒鏆嬮柛鏇炵仛閻 s閻 d閻庣懓瀚€氬嘲鈻嶉悗 m閻庣懓瀚€氼參鎮 c闁荤姴顑冮崗姒 chi閻庡厜鍋撳瀣凹閸 l闂佸鏉跨仼缁绢厾濞€璺 闂佸吋鍎煎Λ鍕兜 t闂佺厧澧庨幆顣 c闂佸鏉跨仼缁绢厾濮撮…鎶芥偠 s閻 tham gia c閻庣懓瀚€氬嘲锕 ng闂佸鏉跨仼缁绢厾濮撮… ti闂備焦瀵ч d闂傚倸娲ら妴濂 v閻庣懓瀚€氼參鏌 AD. C闂佽偐鍎ゆ慨 chuy閻庣懓瀚€氼剙顬 th閻 hai ph闁荤姴顑戠粻 hi閻庣懓瀚€氼剙顬 ra khi n闂佺厧顕柌 v闂 l闂佺厧顕潏 th閻庡厜鍋 n闂佺厧顕柌 c闁荤姴顑冮崗 nh闂佽偐鍎ゆ慨 vi闂備焦瀵ч b闁荤姴顑戠粻 l閻庡厜鍋 n闂備焦瀵ч s閻 d閻庣懓瀚€氬嘲鈻嶉悗 hi閻庣懓瀚€氼剙顬 qu閻庡厜鍋 m閻庣懓瀚€氼參鎮 "kh婵炴垶鏌ㄥ鐪 chuy閻庣懓瀚€氼剟宕 闂佸吋鍎煎Λ鍕兜閻樿鍙? kh婵炴垶鏌ㄥ鐪 c闁 cu閻庣懓瀚€氼參鎮 tr闁 chuy閻庣懓瀚€氼剙顬?quot; (NC2) chi閻庡厜鍋撳瀣凹閸 l闂佸鏉跨仼缁绢厾濞€璺 b闁荤姴顑戠粻 h闂佺厧顕穱鐥?

C闂佽偐鍎ゆ慨 chuy閻庣懓瀚€氼剙顬 cu閻庣懓瀚€氼參宕 c闂傚倸娲ら妴濂 c閻庣懓瀚€氬嘲锕 ch闂佺粯鎼╁Σ姒 t婵炴垶鏌ㄥ l闂佺厧顕潏 n閻庣懓瀚€氼厼危 b閻庡厜鍋撳瀣瀹 nh閻庣懓瀚€氼喖螞绾 th闂佺厧顕穱鐥 t閻庣懓瀚€氼喖锕 g閻庡厜鍋撳┑鍌氼槹閸 闂佽壈娉涢埀顒傚枎椤澒 c閻庣懓瀚€氬嘲锕 Ph闁 Gi闁荤姴顑戠粻 s闂 Nina keo nha cai euro.

闂佺厧澧庨崢褏娑甸悩鑼殝 vui v閻庡厜鍋?

dr. Vanessa Patrick
Ph闁 Tr闂佸鏉跨仼缁绢厾濞€閹偤鎮 khoa Nghi闂備焦瀵ч c閻庣懓瀚€氬摜绮荤憗绛╮ />Gi闁荤姴顑戠粻 s闂 ti閻庡厜鍋撳瀣閺 th閻 Bauer



dr. Vanessa Patrick

keo nha cai ma cao keo nha cai ma cao keo nha

Recently published research by keo nha cai euro College of Business doctoral studentrita ngoc tov闂 Ph闁 Tr闂佸鏉跨仼缁绢厾濞€閹偤鎮 khoa Nghi闂備焦瀵ч c閻庣懓瀚€氬摜绮 v闂 Ti閻庡厜鍋撳瀣閺 th閻庣懓瀚€氼剟鈥︾猾绠價ong>Vanessa M. PatrickT闂佹椿鍘芥す b閻庡厜鍋撳瀣缁犵棟 ch閻庣懓瀚€氬摜绮婚惀 thuy閻庡厜鍋撳瀣唉閸 ph閻庣懓瀚€氬嘲鈻 r閻庡厜鍋撳瀣缁犵棟 khi c闁荤姴顑冮崗 m婵 h闂佹椿鍘介幑鏄 qu閻庡厜鍋撳┑鍌氼槹閻撳埀 c闁荤姴顑戠粻 闂佺厧澧庨弲顐﹀箺濞嗗繒鏆嬮柛鏇炵仛閻 m婵 t閻庡厜鍋 b閻庡厜鍋撳瀣缁犵棟闂佺厧鐡ㄥΟ鍞 m閻庡厜鍋撳瀣椤 闂佸吋鍎煎Λ鍕础濠婂煪 ng闂佸鏉跨仼缁绢厾濞€璺?/a>(M閻庡厜鍋撳瀣椤 nh闂佹椿鍘介幑 keo nha cai euro xa ng闂佸鏉跨仼缁绢厾濮撮… xem) thay v闂 闁荤姴顑戠粻鐥 m閻庡厜鍋撳瀣椤 tr閻庣懓瀚€氼喖銆 ti閻庡厜鍋撳瀣閺 (nh闂佹椿鍘介幑 th閻庡厜鍋撳瀣瘨閺€銈 v闂佺厧顕柌 ng闂佸鏉跨仼缁绢厾濮撮… xem), ng闂佸鏉跨仼缁绢厾濮撮… xem tr閻 n闂備焦瀵ч g閻庡厜鍋撳瀣閿 k閻庡厜鍋撳瀣唉閸 h闂佸摜鍣ュΣ v閻庣懓瀚€氼參鏌 qu閻庡厜鍋撳┑鍌氼槹閻撳埀 c闁荤姴顑戠粻?


閻庡厜鍋撳┑鍌氼槹濞咁柈: Johannes Hobel

Kh婵炴垶鏌ㄥ鐪 chuy閻庣懓瀚€氼剟宕 闂佸吋鍎煎Λ鍕兜閻樿鍙? kh婵炴垶鏌ㄥ鐪 h閻庣懓瀚€氼參鎮 tho閻庡厜鍋撳┑鍌氼槹閹冲挓/a>

S閻 ph閻 bi閻庡厜鍋撳瀣凹閸 c閻庣懓瀚€氬嘲锕 mua s閻庡厜鍋撳瀣閿 tr閻庣懓瀚€氼喖銆 tuy閻庡厜鍋撳瀣凹閸 闂佽壈娉涢埀顒傚枎閻 m閻 ra nhi閻庣懓瀚€氼亪鎳 c闁荤姴顑冮崗姒 闂佸吋鍎煎Λ鍕兜 ng闂佸鏉跨仼缁绢厾濮撮… ti闂備焦瀵ч d闂傚倸娲ら妴濂 nghi闂備焦瀵ч c閻庣懓瀚€氬摜绮 c闁荤姴顑冮崗 l閻庣懓瀚€氼喖霉 ch閻庣懓瀚€氼剟鏌 mua tr闂佸鏉跨仼缁绢厾濮撮埢 khi h閻 r闂佺粯鎼╁Σ th閻庡厜鍋 t闂備焦鍎抽弨 d閻庣懓瀚€氬嘲鈻嶉悗? nh闂佺儵妲呴弲绛 s閻庣懓瀚€氼參宕悳? b闁荤姴顑戠粻 h闂佺厧顕穱鐥 b闁荤姴顑戠粻 l閻庡厜鍋 ch闂佺儵妲呴弲 ph閻庡厜鍋撳┑鍌氼槹閻 l闂 qu闁 kh閻? Tr闂備焦瀵ч th閻庣懓瀚€氼喖銆 t閻庡厜鍋? h閻 闂佺厧澧庣粋鍧 c閻庡厜鍋撳┑鍌氼槹閸 nhi閻庣懓瀚€氼亪鎳 h闂佸摜鍣ュΣ妤沘 style="color:#C00;" href="/news/2021/no-conversion-no-conversation/">ty le ty le keo nha cai 5 5 chuy宄勫兇 鑶藉硠鏄颤/a>than ever, which highlights the relevancy of a recent study from keo nha cai euro College of Business Associate ProfessorJohannes Hebel.


閻庡厜鍋撳┑鍌氼槹濞咁柈: Nina Huang

keo nha cai euro-T峄 l峄 c瓢峄 cao nh岷 c峄 nh脿 c谩i

Ph闁 gi闁荤姴顑戠粻 s闂佺儵妾ч崯鍧皌rong>Nina Huang, ng闂佸鏉跨仼缁绢厾濮撮… 闂佽壈娉涢埀顒傚枎閻 tham gia 闂佺厧澧庨崢褔宕″鍫涒偓鈧 h閻庣懓瀚€氼剛娑 Kinh doanh keo nha cai euro v闂佺厧顕柌 n闂佺厧澧庨幆 2020, g閻庡厜鍋撳┑鍌氼槹閸 闂佽壈娉涢埀顒傚枎椤澒 闂佽壈娉涢埀顒傚枎閻 nh閻庡厜鍋撳瀣鐏 闂佺厧澧庨弲顐﹀箺濞嗗繒鏆嬮柛鏇炵仛閻 m閻庣懓瀚€氼參鎮?a style="color:#C00;" href="/news/2021/keo-nha-cai-euro-associate-professor-honored-by-mis-quarterly/">Ph鐠 gi鐠嬶箰 s閻 giai ma keo nha cai 閼剁晫鎽欏畡鍕垫焵 t娑斿潱v闂 闂佺厧澧庨弲顐﹀箺濞嗗繒鏆嬮柛鏇炵仛閻 b閻 nhi閻庣懓瀚€氼剙顬 l闂佺厧顕潏 bi闂備焦瀵ч t閻庡厜鍋撳瀣瀹 vi闂備焦瀵ч li闂備焦瀵ч k閻庡厜鍋撳瀣唉閸 t閻庡厜鍋撳┑鍌氼槹閹冲挓em>MIS h闂佺厧顕穱鐥 qu婵犳鍨辨晶?em>, T閻庡厜鍋撳┑鍌氼槹閹 ch闂 H閻庣懓瀚€氼剛娑 thu閻庡厜鍋撳瀣瀹 H閻 th閻庣懓瀚€氼參宕悳 qu閻庡厜鍋撳┑鍌氼槹閻 l婵 c閻庡厜鍋撳┑鍌氼槹閻 h闂佺厧顕穱鐥 闂佸吋鍎煎Λ鍕础濠婂牃鈧 (MIS).

 

闂佺厧澧庨崢褔宕″鍫涒偓鈧 h閻庣懓瀚€氼剛娑 Kinh doanh keo nha cai euro l闂 m閻庣懓瀚€氼參鎮 tr闂佸鏉跨仼缁绢厾濮撮…鎶芥偠 kinh doanh 闂佺厧澧庨弲顐﹀箺濞嗗繒鏆嬮柛鏇炵仛閻 AACSB c婵炴垶鏌ㄥ鐪 nh閻庡厜鍋撳瀣鐏?

闂佺厧澧庨崢褔宕″鍫涒偓鈧 h閻庣懓瀚€氼剛娑 Houston l闂 m閻庣懓瀚€氼參鎮 t閻 ch閻庣懓瀚€氥劑宕 EEO/AA.